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Strategic communication

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    1. About this Course

    1. About this Course1. a. Why communication often fails2. b. Understanding your goal and the role of communication3. c. Designing your change strategy4. d. Executing your change strategy5. e. Evaluating your change strategy6. f. Develop your own strategic communication project
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What will I learn?

Welcome to your course Strategic communication. You will learn:

– What is strategic communication?

– Why is it crucial for achieving my sustainability aims?

– How can I communicate strategically?

– How can I develop my own Strategic communication project?

– Which tools can I use?

– How can I improve and reach my goals?

Warming up

To get ready, we ask you the first reflective question and the first quizz question:

Do you have a clear picture of where you want to go and how to get there?

 

Failing communication

What is the most common reason why communication fails?


quiz-frog-retina

 

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How does this course work?
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