Interview with Julia Townsend, Environmental policy consultant

This interview is commissioned by:

 

 

Julia Townsend shares her vision on how to change behavior for nature conservation. Awareness is not enough. We need to answer the question: which steps and actions should people take? And how can we facilitate those actions?

Part 1:  Which tools mobilize people to make changes for conservation?

 

Part 2: Behavior design added to raising awareness

Part 3: The future of nature conservation empowered with new tools

 

References and more info

The B.J. Fogg’s  Behavior Model: www.behaviormodel.org/

Top 10 Mistakes in Behavior Change: www.slideshare.net/captology/stanford-6401325

East Bay Municipal Utility District Plant Tagging Program: www.ebmud.com/water-and-wastewater/water-conservation/nursery-watersmart-plant-tags 

Enviro-Strategy: www.enviro-strategy.com