How can you become more effective? Evaluate!
You and your partners need to know if your joint effort is successful: Our case of Simona ten years later Frits Hesselink visited Simona ten years after her successful communication changing the 1st of May Celebrations. How do things look now? > Go to the blog article
- Did you realize your sub goal and objectives?
- Did you succeed in changing knowledge, attitudes and behavior of your target audiences?
- Did your messages & means work?
To answer these questions, you need to measure the impact (the outcomes) of your project